Below you will find blogs on various topics about things such as PR tips, brand and marketing analysis, and so much more! If you have anything questions about the blog, please contact Izzy Zdanowski!
As someone with various responsibilities, managing your to-dos can be difficult, and finding the energy to complete them can be even harder. Throughout our education, and even in our workplaces, we’ve all heard the phrase “find what works best for you” in relation to studying habits, completing tasks, memorization tactics, and more. But we rarely hear about how to enhance our motivation and personalize it, which is really where building long-lasting habits has to start.
Read MoreThe moment I stepped into my flat, it hit me: I was completely alone in a foreign country, 3,765 miles away from everyone I know and love. They warn you about the emotional whirlwind that can come with studying abroad, but nothing fully prepares you for the rush of excitement, fear, and anxiety that hits all at once, especially when combined with jet lag.
Read MoreDuolingo’s shift to AI-powered lessons has sparked backlash, with users calling out the company’s lack of transparency and accountability. This blog explores how the brand’s once-brilliant social media presence fell flat during the transition, and what it means for PR in the AI age.
Read MoreWhile many may not consider working for a small business to be ideal, there are various advantages in doing so. My summer internship has made small businesses more appealing than large corporations, and here’s why!
Read MoreRecognizable faces, hot trends, and the piping hot drama of Love Island have taken the nation by storm as Love Island USA began its 7th season just weeks ago. The star-studded reality TV show began its debut with Love Island UK in 2005, but didn’t begin to receive traction until 2024, with Love Island USA, Season 6. But how exactly did another reality show sweep the nation after airing for nearly 20 years?
Read More2025 has been a banner year for the world of marketing and public relations, with many trends on the rise and fall as brands attempt to connect with people like never before. Lets recap the first 6 months!
Read MoreSometimes life can be very painful, and at other times, it can be the most beautiful thing to be alive. That’s what this summer has felt like. My internship at Frederik Meijer Gardens & Sculpture Park has made me question my future, but also helped me rediscover what I love most.
Read MoreWhen I accepted a summer internship 3,000 miles from home, I was equal parts excited and terrified. The thought of living in a new city, on my own, for twelve weeks was thrilling, and I was eager to get out of my comfort zone…
Read MoreAs graduation approaches, I’ve been reflecting on all I’ve accomplished these past four years. What stands out the most to me, hands down, was joining Grand Valley’s chapter of the Public Relations Student Society of America (GVPRSSA) as a sophomore.
Read MoreIf you’re an advertising professional looking to tap into a dynamic, fast-growing market, women’s sports should be at the top of your list. While once considered a niche market, women’s sports have rapidly expanded into a thriving market with high-value opportunities.
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