Posts tagged student
The Evolution of Influencer Culture
The Evolution of Influencer Culture

Most young people think that becoming a social media influencer is a cheat code for success in today's world— and in a lot of ways, they’re not wrong. You don’t have to scroll far on TikTok to realize that there are 19 and 20-year-olds buying houses and landing brand deals, all from being paid to post content. Social media influencers shape everything around us. From the clothes we wear to the water bottles we drink out of, it all came from the impact of social media and trending creators.

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GrandPRadvertising, pr, influencer, student, marketing strategy
Memes and PR: The New Language of our Digital Landscape
Memes and PR: The New Language of our Digital Landscape

In today's media landscape, memes hold more value in communication now than traditional PR messaging, sometimes in a faster and more effective way. Many big-name brands, celebrities, and influencers use memes for advertising, storytelling, and first response. Memes are a tool that can reach millions in a fast and productive way that gets messages across clearly to a new generation of viewers and buyers. Let's talk about how and why memes work so well.

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GrandPRpr, student, gvsu, memes, digital landscape