Recognizable faces, hot trends, and the piping hot drama of Love Island have taken the nation by storm as Love Island USA began its 7th season just weeks ago. The star-studded reality TV show began its debut with Love Island UK in 2005, but didn’t begin to receive traction until 2024, with Love Island USA, Season 6. But how exactly did another reality show sweep the nation after airing for nearly 20 years?
Read More2025 has been a banner year for the world of marketing and public relations, with many trends on the rise and fall as brands attempt to connect with people like never before. Lets recap the first 6 months!
Read MoreWhen I accepted a summer internship 3,000 miles from home, I was equal parts excited and terrified. The thought of living in a new city, on my own, for twelve weeks was thrilling, and I was eager to get out of my comfort zone…
Read MoreIf you’re an advertising professional looking to tap into a dynamic, fast-growing market, women’s sports should be at the top of your list. While once considered a niche market, women’s sports have rapidly expanded into a thriving market with high-value opportunities.
Read MoreIn August of 2023, I began my first semester at GVSU as a junior with a Writing major and an Advertising and Public Relations minor. In December of 2023, having only taken public relations courses in technology and research, I was offered an internship with The David Brand, a small PR firm based in Atlanta focusing primarily on the arts and entertainment industries.
Read MorePride Month is here! Now comes that time of year when the logos of most brands’ social media accounts turn into a rainbow-field version, “ally” is tacked on to the end of bios, and Canva templates are used as a throwaway attempt to promote their “pride.” Queer people deserve better. It’s as simple as that.
Read MoreNational Millenial Gen Z Community (NMGZ) is made up of college and university students, young professionals, faculty, administrators, and civic leaders who participate in multi-generational conversations with an eye toward our future.
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