Being Casual about Buying Business Casual Clothes
Are you about to attend the career fair? Interviewing for an internship? Thinking about going to one of PRSSA’s awesome agency tours? Attending a networking event with iconic industry professionals? What do these things have in common? Business casual attire is required, of course! As you reach your second and third years in college, it becomes apparent that you need to dress to impress, especially when speaking with professionals in the industry you are aspiring to be a part of. Understanding the world of business casual fashion, the do’s and don’ts, and finding the perfect in-between level of formality that is more polished and professional than everyday wear can be daunting. Do not fret, I’ve been there too, and I’m here to share my favorite spots to acquire the goods you so desire.
The Business Basics
Before we can go shopping, it's important to know what you should be looking for, and more importantly, what not to look for.
First and foremost, no jeans with rips or holes. Jeans are great for a business casual look, but they need to be more business than they are casual. Dark wash jeans are usually best when going for the professional look. I always say, the more basic the jeans, the better. Speaking of pants, sweatpants and leggings are a big no-no. If you’d wear it to the gym, you probably shouldn’t wear it to a networking event or interview.
Dress and skirts can be great for a business casual look, but they should be knee length or midi length, avoiding anything “body con” style or too revealing. According to Sumissura, dresses made from saturated fabrics are best. Again, if you would wear it to a party with friends, or out to the bars, you probably shouldn’t wear it to the office or at a business conference.
When it comes to tops, classic button-down shirts or silk blouses work well for business casual outfits. My personal favorite is a sweater or cardigan because they are comfortable and stylish, especially layered over a blouse or tank top. Blazers are back in style, they’re gender neutral, and the perfect way to pull together a basic look. They are comfortable, polished, and give off a neat appearance. You can show off personal style with a fun color or a unique pattern. I always pair blazers with plain basic tee, usually in a fun color, if the blazer is black.
Shoes and accessories can really pull a look together. For shoes, closed-toed flats or heels can help you attain the polished look. Choose shoes that are comfortable, practical, classic, and stylish. When it comes to accessories, a watch and simple jewelry pull the outfit together, and give you an air of professionalism that will tell people you are knowledgeable, employable, and put together.
Choose pieces that fit well, look polished, and are not too tight or bodycon, focus on structured and professional fabrics over overly flowy or casual ones. Avoid anything too short, sheer, or revealing to maintain a professional look and ensure your clothes are clean, wrinkle-free, and well-maintained.
Where to Buy for Business
Stores like Old Navy, Gap, and American Eagle are great for basic jeans or blouses. I found my favorite slacks at American Eagle. Sometimes, you’ll find the best stuff in unexpected places. For example, thrift stores are great places to find sweaters and blouses at great prices. Two of my favorite sweaters are from a Goodwill in Grandville, MI. It might take a little longer because you have to sift through a lot of inventory, but I think it will be worth it every time. JCPenney, J.Crew, Banana Republic, Ann Taylor, and Nordstrom Rack (for better prices) are all amazing retail stores to find blouses, slacks, dresses, skirts, and shoes that are created for a more business-focused environment.
Sophie Eizen is a senior at Grand Valley State University, majoring in Advertising and Public Relations. She will be graduating in December with a Bachelor's in Science. This will be her third semester in GrandPR, and she values the networking, community, and learning opportunities she finds in the organization. Over the summer, Sophie interned at Detroit PBS as a digital platforms intern, where she edited their website, created webpages, optimized their YouTube channel, and created content. Now, she is a student writer intern for the University Developments Communications Department. After graduation, Sophie hopes to attend graduate school, move to Chicago to work at an agency that builds brands, or travel the world.