Below you will find blogs on various topics about things such as PR tips, brand and marketing analysis, and so much more! If you have anything questions about the blog, please contact Izzy Zdanowski!
The last month of the winter semester offers a unique blend of fatigue, chaos, and optimism. For those graduating seniors, it may evoke feelings of nostalgia and sadness as you experience all of your college “lasts.” You’re so close to the finish line –yet still far enough away that it feels almost unreal. The weather is gloomy; your calendar is overflowing with deadlines; and your motivation seems to have vanished.
Read MoreInterviews can be intimidating, especially in public relations (PR) where communication means everything. PR is all about communication, problem solving, and relationship-building, and interviews are the perfect chance to show that you have what it takes. Whether you’re applying for an agency, corporate, or even a nonprofit PR role, you’ll need to prove that you can think on your feet and tell stories through strategic communication. This guide will walk you through how to do just that by preparing for your next PR interview.
Read MoreAs the school year creeps toward its end, I wanted to take some time to reflect on the public relations (PR) campaigns that have led the industry during this school year. Whether you realized it or not, there are a diverse range of campaigns that have made waves over the last several months.
Read MoreI remember watching Gilmore Girls in middle school and learning from Paris Geller how important it is not just to get good grades but also to be involved in different programs. This message stays true heading into the end of my senior year. I find myself looking back on the opportunities I have taken during my time at college.
Read MoreInternships are an essential stepping stone for students and emerging professionals, providing an opportunity to gain hands-on experience and expand your professional network. In 2024, I had the privilege of putting these opportunities into action as I joined The Right Place (RPI) as its marketing & communications intern.
Read MoreSaturday Night Live (SNL) is a powerhouse of late-night mass entertainment. With a compelling lineup of guest musicians, current actors, and unforgettable sketches, the show delivers unmatched energy to weekend television.
Read MoreSpring means the sun is shining once again after months of early sunsets, snowy weather, and negative temperatures. For college students, this time of year represents spring break, and for those living in a cold states like Michigan, it means a chance to escape to warm and sunny paradises like Cancun, Miami Beach, and Key West.
Read MoreIn many ways, a politician's success depends on their public relations team. From speeches to social media campaigns to cabinet picks to public policy, public relations, and integrated communications teams play a part in every step of the process.
Read MoreThe age-old question is this: Is public relations ethical? The answer has never been black and white—and as the industry continues to evolve, it finds itself faced with more variables, more polarization, and more diversity that ripens the complexity of ethical public relations.
Read MoreValentine’s Day is centered around love and friendship, yet is a holiday where corporations once again make a huge profit off consumers’ purchasing habits. With expectations perpetuated and maintained by society, consumerism and materialistic spending prevails. Valentine’s Day is celebrated annually on the fourteenth of February, accompanied with social pressures for couples to participate in a love-oriented holiday.
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