Explore strategies for gratitude-driven campaigns, community engagement, and audience-focused messaging that foster trust and lasting relationships during the holiday season.
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Why Diversity, Equity, and Inclusion (DEI) matter, how tokenism undermines its goals, and what young professionals can do to cause meaningful change.
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Learn how the Plank Center advances the public relations industry by educating emerging leaders about artificial intelligence and recognizing industry mentors.
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Advertising and public relations student shares what she’s thankful for in the public relations program at Grand Valley this Thanksgiving season.
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Learn why social media trends have such short lifespans and how PR professionals can navigate factors such as algorithm, saturation, and competition.
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