GVSU PRSSA – Grand Valley State University Chapter of the Public Relations Society of America
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GVSU PRSSA – Grand Valley State University Chapter of the Public Relations Society of America

The world of communications is ever-changing, and we’ve got thoughts, feelings, and questions about the professional world. The views expressed in our blogs belong to the individual author of the blog, not necessarily GrandPR as a whole. If you’re curious about our writers, you can find more information in the author bios.

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The Importance of DEI vs Tokenism in the Workplace
The Importance of DEI vs Tokenism in the Workplace

Why Diversity, Equity, and Inclusion (DEI) matter, how tokenism undermines its goals, and what young professionals can do to cause meaningful change.

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GrandPRDecember 3, 2024
Leadership, Legacy, and Innovation: Highlights from the 2024 Plank Summit and Milestones in Mentoring Gala
Leadership, Legacy, and Innovation: Highlights from the 2024 Plank Summit and Milestones in Mentoring Gala

Learn how the Plank Center advances the public relations industry by educating emerging leaders about artificial intelligence and recognizing industry mentors.

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GrandPRNovember 26, 2024
What I Am Thankful for as an Emerging PR Professional
What I Am Thankful for as an Emerging PR Professional

Advertising and public relations student shares what she’s thankful for in the public relations program at Grand Valley this Thanksgiving season.

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GrandPRNovember 20, 2024
Why Trends Disappear So Quickly: A PR Perspective
Why Trends Disappear So Quickly: A PR Perspective

Learn why social media trends have such short lifespans and how PR professionals can navigate factors such as algorithm, saturation, and competition.  

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GrandPRNovember 20, 2024
Avoiding PR Disaster: Lessons from Celebrity Mishaps in 2024
Avoiding PR Disaster: Lessons from Celebrity Mishaps in 2024

Learn crisis management from 2024’s biggest celebrity PR missteps. From Chris Pratt’s denial to Blake Lively’s mixed messaging, this blog covers key lessons: acknowledge issues, stay consistent, choose collaborators wisely, and know when to step back.

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GrandPRNovember 20, 2024
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