The world of communications is ever-changing, and we’ve got thoughts, feelings, and questions about the professional world. The views expressed in our blogs belong to the individual author of the blog, not necessarily GrandPR as a whole. If you’re curious about our writers, you can find more information in the author bios.
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When you think of a successful public relations professional, ask yourself: who comes to mind? This person is most likely a thought leader in the world of PR. True thought leaders didn’t fall into their positions by luck. Most are intentional with their work and are constantly looking for ways to improve.
Read MoreAs we all know, social media is becoming more of a prominent tool for digital marketing across the industry. Media has moved away from traditional newspapers, radio, and television to the small mobile devices people carry everywhere. There is an abundance of social media platforms but today, one is starting to outshine the others: TikTok.
Read MoreTikTok is the influencer hub of the 2020s. Over the last few years, we have seen how easy it is for people to become famous or go viral on the platform. Not only have we seen careers blow up on TikTok, but products as well.
Read MoreArtificial intelligence is a term thrown around so often in conversations, whether it is used to imply the “inevitable doom” of society or exciting technological advancement. However, if you are like me, you are looking to see what AI means for your career. With the introduction of ChatGTP, an AI conversational bot, one can see that this advanced technology can answer almost every question, write a song, script, paper, and so much more.
Read MoreAs the use of social media and technology continues to grow, we know that marketing and public relations strategies will need to adapt. Whereas influencer marketing is between an influencer (who has built a wide audience) and the company, user-generated content creation is between real customers and the company.
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