There's always a state of stress whenever the question of “What do you want to do after school?” is raised in conversation. However, there are ways to ease some of that stress. By preparing ourselves with connections rooted in the environment around, we can enhance our overall future professional experience.
Read MoreAs society is shifting to a post-pandemic lifestyle, many workers are questioning if they want to return to the office. Some prefer being in the physical workplace and enjoy face-to-face experiences with co-workers and clients. Others have enjoyed the flexibility of working from home or while on vacation and want to continue working remotely.
Read MoreThere’s no doubt that social media has a significant impact on how we view the world. As Ad and PR professionals, we must understand how to use social media as leverage when it comes to generating brand awareness and fostering consumer loyalty. How do we grab the attention of someone mindlessly scrolling through social media? Two words: emotional appeal.
Read MoreIt’s no secret: as college students who are likely living on their own for the first time, it can be difficult to find the right balance between classes, work, extracurricular activities, and time for yourself and friends all in one day. Learning how to master time management skills will help you feel less stressed out and bring you a greater sense of freedom in having control over your day. Through my own trial and error, I’ve discovered five tips that will surely help you in sharpening your skills.
Read MoreThis April, I was knee-deep in the interview process for my current position at a Lansing-based public relations agency. In my final interview, I was given the opportunity to meet with the agency’s entire team. For thirty minutes, all eyes were on me as I answered and distributed questions for and to the entire Piper & Gold team.
Read More