Spellcheck on? Check.
Summer storm rolling in? Check.
Time to write.
What a great month August is. School and all of its responsibilities are getting ever near, so you stuff your days like Thanksgiving turkey with all of the things left on the summer list. At least that is my experience. Currently, however, West Michigan has granted me a night in with thunder and lightning to write to you all.
Hi! My name is Sabrina Antcliff. I am GrandPR’s CEO for the 2017-2018 school year, and right now I am so excited for my staff to all be back! I love and respect all of them so much. Anyway, in an effort for you to get to know me, I will dive into a little bit of my background both professionally and personally and tell you about what I hope for in the future.
Ok ok ok, so here is the sorta-boring-sorta-interesting part. I grew up here in the greater Grand Rapids area about 20 minutes east of Downtown. I graduated from Lowell High School in 2013 and started my college career at Grand Rapids Community College. I spent two years there, figured out what I wanted to major in, got an associate’s degree and hopped over to Grand Valley! I started Grand Valley as a junior, and choose to pursue Graphic Design—which meant one year of foundations with traditional underclassmen and other transfers in order to apply for the graphics program. At the end of that year the Studio Art professors reviewed my entire portfolio as part of the ‘application process’ to see if I was worthy enough to continue seeking a degree in Graphic Design. I was! I got in! Last year I started in the program I’ll actually be receiving a bachelor’s degree in. Along with design courses, I took Adrienne Wallace’s CAP 220 class in the fall. She was the faculty advisor (shocking, I know) to the Generation Grand: PR in GR regional conference committee who needed a designer. I fell in her class at the right time, she scooped me up and I joined PRSSA and GrandPR. The rest is history I guess! Jaclyn wonderfully mentored me in the CEO position, and I have been working day in and day out for this year’s GrandPR team from the second finals were done! (Sorry to use that f word so early in the semester)
All throughout my college career I have had the privilege of working as an independent contractor for the Kent Intermediate School District. My bosses write grants that improve our schools and I get to have fun designing for them! I also have been fortunate enough to have acquired my own freelance design clients, the Holland American Legion, the GV APR Program, and Mission French Africa are a few. On top of all of that, I am interning at Cornerstone University in their Marketing and Alumni Relations department this summer doing, you guessed it, design work!
Now let’s look into the crystal ball, friends. I am so excited for this year. PRSSA has given me so much in my short time here and I am so beyond excited to be back with you all. CEO has, so far, been incredibly rewarding thanks to our amazing staff. All summer they cranked out blogs and graphics, attended client meetings with me, planned our entire years’ worth of programing and events, kept up on social media… all while trying to soak up the sun/being home/being abroad. They truly are amazing and that is why I love working for them. This year I hope to maintain a hardworking environment balanced with plenty of fun and laughter. We are bringing back some things GrandPR did in the past, as well as trying some fresh new concepts in regards to client interaction, firm structure, and programing development. As an e-board member for PRSSA I serve as the voice of GrandPR, updating you on what were up to so you know what to keep an eye out for and can be proud of your Nationally Affiliated Firm with us. I’ll try and keep it light and witty for you.
When I’m not at Sunday and Monday night e-board meetings, Union on Tuesdays, PRSSA or GrandPR on Wednesdays, or with my small group on Thursday’s, you can find me winding down with the 2016 and 2017 PRSSA presidents, getting distracted by BuzzFeed, hosting brunch once a month, jamming to music, visiting my fraternal twin and our cousins in southern Indiana, at ‘my spot’ on the lake, and trying new spots in town. I look forward to getting to know each of you personally and seeing all of the awesome things you accomplish this school year!! If you have questions about GrandPR or anything included in here don’t hesitate to reach out!
Much love PRSSA baes,